HRM CHALLENGES OF SMES IN THE LIBEREC REGION

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The paper aims to introduce specifics of human resource management in small and medium sized enterprises. Nowadays companies have to face a lack of potential employees in the Czech labour market. For small and medium sized enterprises (SMEs) which represent the majority of business entities in the Czech Republic and which are limited with the scope of HR activities and financial support, finding of the best employees means a big challenge. The theoretical part describes specifics of HRM in SMEs and its current trend including employer branding. The second part of the paper introduces some challenges which companies have to face to become an attractive employer. Challenges are pointed out on data of selected SMEs in the Liberec region and in selected EU countries collected within the SHARPEN project.

Ing. Kateřina Maršíková, Ph.D., katerina.marsikova@tul.cz Ing. Ondřej Moš, M.Sc., ondrej.mos@tul.cz